Tag: communication

Hiring the Right Communication Professional for the City of Rogers

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January 2016 will mark for me 30 years working in the communication industry. Some of that was in training, publishing, internal communication, and marketing and branding roles, but it all was spent doing communication-related work. Embracing the evolving communication industry During my 2012 bid for city council, I wrote about our need for a proactive …

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What Does a City Communication Strategy Cost?

While a formal communication strategy might make plenty of sense for a medium to large city, it might be the most useful to the tiniest towns where the mayor presides over the city council one day and helps city workers dig a ditch the next. With a little planning, a small-town mayor can communicate needs …

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Benefits of a City Communication Strategy

As a communication professional for over 25 years, I’ve seen how important a communication strategy is to a company. A city can also tap into tremendous potential to truly engage their citizens with an internal and external communication strategy. I’ve been researching city communication strategies recently. I paid special attention to those cities that are two to …

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